Sean, what do you think of this quote from EA?
“‘The confusion around mature content in video games typically starts with the over-40 crowd, who just don’t understand the medium. They think video games are Pong and they should be seeing the Friendly Giant, and that it’s a kids medium,’ says Macrae. ‘There’s still a large chunk of the population that doesn’t get it. Today, the audience for video games is as diverse as the audience is for TV, is as diverse as the audience is for movies.'” – http://kotaku.com/5400721/ea-confusion-about-maturity-games-starts-with-over+40-crowd
Is EA going backwards with this statement? I thought they understood the expanded audience.
Apparently, they don’t.
In a New York Times interview, William Friedkin said,
“But the audience is right. They’re always, always right. You hear directors complain that the advertising was lousy, the distribution is no good, the date was wrong to open the film. I don’t believe that. The audience is never wrong. Never.”
The audience DOES get it. And the audience is always, always right.