Posted by: seanmalstrom | August 25, 2011

01Net Fourth Article doesn’t illustrate Nintendo’s business model

With 01Net’s fourth article, 01Net talks about the Nintendo reacting to the change in the mobile space.

The article does not illustrate Nintendo’s business model in this area. This is not surprising as journalists do not research Nintendo’s business model. They only act as sternographers on what other people say the mobile market is and leave it at that. And since this is a European publication, I doubt they understand the ramifications of the Atari Crash which molded the modern console business cycle.

Most of it is ignorance on the writer’s part to be unable to differentiate between personal computing market and the dedicated game device. From the years 1984 to 1994, in that decade, I heard nothing that the home console market was going to crash because of personal computers. I don’t think anyone should write about the mobile pc market (Smartphones, etc.) and handheld gaming without researching the console crash and revival in America.

A big problem for this story is that it references a debunked story that says Iwata ‘got his executives together’ and called ‘Apple a threat’. Nintendo actually stepped forward to ask the writer of that story to rescind it because it didn’t happen.

I don’t think people across the world realize that American news media are imploding and are very unreliable. They do make up stories. Look up ‘Jason Blair’ at the New York Times and what he did.

Let’s look at what these articles have said and run them through a credibility thumbs up or thumbs down…

-Is Nintendo in a state of panic about the 3DS?

I’d say that is very credible considering Nintendo’s behavior.

-Is Nintendo having problems with third parties?

Quite credible.

-Is Nintendo’s employees in other regions unhappy with NCL?

I’d say that is credible.

-Will Nintendo come out with another 3DS that has a second analog slider?

This could be true. Nintendo is probably hitting themselves for not including it.

-Will the 3DS have a ‘dongle’ released for it to be a second stick for the old 3DS model?

This one isn’t very credible because Nintendo doesn’t release attachments to handhelds. They’d rather just release a new handheld. However, there are always plans in the background we don’t know. Just because Nintendo may want to think about putting something like that out (which they would inform their regional divisions to get their reactions), it doesn’t mean Nintendo will follow through.

-Will Nintendo tone down the 3d marketing on the 3DS?

Very credible.

-Does Nintendo have many prototypes in storage?

Very credible. But I thought this was common knowledge already.

-Does Nintendo get ideas of Pikmin and Super Mario Galaxy from other sources?

Who cares? No one buys hardware in order to get to Pikmin or Super Mario Galaxy.

-Does Nintendo believe in their own mythology?

I can’t see how anyone can say otherwise.

In Hamlet, when the servant reads to the King what Hamlet has done, he is very verbose. The Queen exclaims, “More matter, less art.” And in the case of these articles, “More matter, less art.”

In this fourth article, especially, it shows there is no understanding of Nintendo’s business model in regards to its handhelds. I know, I know, I was once a journalist too. “Stories need conflict.” Trying to paint a ‘changing mobile market’ as conflict is ridiculous and only young people and Apple fanboys will believe it. The market is always changing. Someone point to me one time in the past where the market wasn’t changing. It was changing in the early 80s, late 80s, early 90s, late 90s, the 2000s, and today. And it will be changing in the 201Xs, in the 202Xs, in the 203Xs, and so on.

If you want conflict to do a story, focus on the ignorance angle. Instead of assuming Iwata is wrong for saying, “Apple is not our competitor,” they should research why he says that. There is a reason, and it reveals the true nature of the gaming market. People keep confusing the computer market and the gaming market to think they are the same, but they are different. It is assumed that personal computers came first and created gaming. The truth is that gaming came first and it was gaming that created personal computers.

But enough of this article. I agree with the queen: “More matter, less art.”


Categories

%d bloggers like this: