It really isn’t even worth making posts on NPD numbers since no one gives any numbers. There are more platitudes than numbers these days. Look at this Venture Beat story:
Console sales are on fire.
Gamers spent $736.4 million on new physical gaming products at U.S. retail in June, according to industry-tracking firm The NPD Group. That’s up 24 percent from $593.5 million in the same period last year.
Why is anyone reporting Year-Over-Year percentage increase as a good thing when those new consoles (Xbone and PS4) weren’t around a year ago? OMG! New hardware sells more than seven year old hardware! What a fucking joke these sites have become.
A more interesting number would be comparing Xbone first year sales to Xbox 360 first year sales and PS4 first year sales to PS3 first year sales. This is a more appropriate comparison. However, no one is doing it on purpose. It is not a coincidence that bad news is never reported for the Game Industry.
“Sales of launch titles in June 2014 did not compare favorably to those launched in June 2013, which included the PS3 exclusive The Last of Us, along with Nintendo’s Animal Crossing: New Leaf, and a retail version of Minecraft for the Xbox 360,” said NPD analyst Liam Callahan.
Reread this statement. At least comparing software sales year over year isn’t absurd. This statement is loaded with so many conditionals. But… but… but… A healthy market doesn’t have these buts. The Last of Us and Animal Crossing: New Leaf are not blockbusters in comparison to games like Call of Duty. But there is no bad news for the Game Industry. Ever!
Oh noes! The NPD analyst is saying that sales are bad last month because of the freaking retail version of Minecraft.
Above: Generation 8 cannot compete with this game? Really!?
An indie game made by one person that uses giant blocks apparently is defeating Generation 8 entirely. Who would have thought?
I’ve seen Minecraft in Wal-Mart. They have Minecraft in its own display case. Minecraft has as much shelf space as an entire console library. Shelf space comes at a premium so the only reason why Wal-Mart would do this is due to the sales (which we can see Minecraft keeps appearing in the Top Ten List). I think the absence of Minecraft from the Nintendo platforms is the biggest problem for the Nintendo sales. It is akin to Sega’s sports games of the 16-bit generation.
But still, the NPD analyst says Generation 8 cannot compete with the retail version of Minecraft? Oh noes. Yet, we are told that the Generation 8 sales are ‘on fire’ and fabulous.
If a game or console is selling well, there would be little rhetoric in expressing it. No one gave rhetoric about how wonderful Wii and DS sales were last generation because it was obvious. Most people, however, spent rhetoric on spinning those high sales that they were bad news for gaming and Nintendo.
“Console sales are on fire…” Yeah right. More like the Game Industry’s ass is on fire. And I’ve got sticks and marshmallows out to roast.
Above: Burn Game Industry burn!